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How to Make the Best Business Pitch?
What is a Business Pitch? Business pitch can be deemed as a business plan that usually is presented to prospective investors for a start-up. It can be a kind of presentation by one individual or a team to a group…
7 Challenges In-House SEO Teams Often Face
Our SEO industry has reached a point where most businesses have their in-house SEO teams. Working as an in-house SEO resource is somehow different than working it independently. It is equally true that our online marketer community hardly talks about…
Completed Guide: Influencer marketing for companies in 2020
2020 is the perfect year to put an end to this decade. This year seems to be an amalgamation of all the stressful events the world has been throughout the decade; combined. There are some things, however, which we owe…
UX Does Matter for Ranking (But Google Hides This from You)
Does user experience matter for your ranking? If you have read UX blogs over the Internet as well as on our platform, you must have an idea of how UX works for your ranking. UX stands for User Experience. If…
How Black Hat SEO Has Changed Over The Years? How to Use it in a White Hat Way?
Black hat SEO, as we all know, is used to increase the ranking of a website or page by violating search engine rules. It is a disapproved tactic to gain search visibility through malicious methods. Building links through comments or…
Yelp Optimization Tips 2020 to Improve Your Local Business
Yelp is a platform where users post reviews and rate your business. These ratings and reviews build an impression on the new user on your Yelp profile. The more positive reviews you get on your Yelp page, the more people…
Writing an Effective Email to a Client: What to Do and What to Avoid
Whether you want to reach out to the potential clients or ask the existing one for referral or payment, email has been a core of business communication. But email is a double-edged sword. Whereas it can convince people to subscribe…
A Step-by-Step Guide to Google Shopping (With a Case Study)
What is Google Shopping? The answer is quite simple. Search any of your favorite products over Google. Let’s say you search for leather coats on Google Search. You will see that the images of the leather coats along with prices…
