The importance of customer retention to your business is probably well known to you. In comparison to retaining and upselling current clients, finding new leads and clients can be much more time-consuming and costly. Regardless, in today’s world of predictive…
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We all know that positive feedbacks are always good for business. Most customers make their buying decisions based on the stars a business has got. And they shop from the business with the highest star rating. According to one study,…
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Google is not the most popular domain throughout the world, it has recently been overtaken by TikTok, as per the latest rankings released by Cloudflare, a web security company. Every year Cloudflare ranks the most popular domains globally. Its Year…
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Not serious about the downtime of your website? Here’s a Google warning for you. Google will de-index your web pages from search results if your site is down for more than a couple of days. This is announced by John…
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Many landing pages can expire every day. They may contain outdated information, sold-out products, discontinued services, or showcase the 404 error altogether. When you have a website, you would want it to have great Google rankings. How you handle your…
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Balancing the campaigns across a range of various media platforms is not fun. This can make it difficult to efficiently track each strategy’s success and entire impact on the bottom line of your business. With strategic media planning in…
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Today’s online marketing aims to drive traffic towards websites so that they can get a chance to convert this traffic into qualified leads for sale. But that is only half done. Making the most of traffic and leads can…
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It is never pleasant to receive criticism or negative feedback. Negative feedback can negatively impact your confidence and morale, regardless of whether you work in a company or provide a service. Negative feedback, however, can be helpful in improving…
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Does your website meet the ADA compliance standards? If not, you might be slapped with an ADA lawsuit. ADA compliance stands for the Americans with Disabilities Act Standards for Accessible Design. This act requires all the digital forms of information and…
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Is your online business ready for voice search optimization? If not, here are some stats telling you the importance of voice-enabled searches: 27% of the global population is using voice search on mobile. Over 50% of smartphone users are…
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