Being an SEO Expert, researching is an important part of my work and while doing my research, the blog which grabbed my attention was Mr. Narender Modi’s Blog.
Narendra Modi is a role model for many as he has done so many things for India and also took the initiative to spread digitalization in India through Digital India.
When I entered his blog page, my SEO mind started analyzing it and come up with the list of suggestions that I want to give to Modi G so that his blog can outrank in the search results.
Well Modi G! Good to see that your website lies in the top results. But here are some suggestions that your blog can follow…if you are thinking why you need SEO, then Respected Narendra Modi, the following points will surely answer your question:
#1 Meta Tags
If you need to rank better on any real web crawler, be it Google or Bing? A standout amongst the most imperative components in your control is the meta tags of your pages.
Meta Tags helps in keeping up the brand name of your site, as they are bits of text that portray a page’s content, but only in the page’s code. Meta tag helps in SEO a lot, but not every one of them and not constantly. One of the objectives of this page is to clarify which meta tags help you to get the word out and which have ended up obsolete. Meta tags have two things:
a) Meta Title:
In a perfect world, every page on your site has a title that reflects the terms you expect that page will be found after. You’ve done a little keyword research to filter those terms in a better way.
Coming on to your meta title tag, it looks very simple and you may find fake blogs of Narendra Modi on Google.
To avoid that you can add official to your meta tag.
For example, Mr. NarenderModi – Official Blog.
b) Meta Description:
Also, I found that there is no meta description added to your blog home page, and Google has by default picked a few lines from your blog page as an intro to your blog. This makes your page look outdated. So, add an attractive meta description containing the keywords or you can say the search terms which people are using the most.
Advantage of having meta description:
- The Meta Description helps the Search Engines to outrank the pages which contain similar or exact keywords to provide users the accurate results.
- Meta Descriptions helps users to get the idea about your website or blog page.
So, I would recommend you to add unique meta descriptions on your blog page.
#2 Page Speed
The second thing I observed is that currently, the page speed of your blog is very slow. As you can see below in the snapshots, it is showing 59 out of 100. And, it should 70 or above.
Page speed means to what extent it takes for your browser to get the main byte of information from the web server. Quicker the page speed, better the page rank, conversions, and the perception of your brand will be.
No doubt, speeding up your website is a daunting task to rank well with Google, as well as to keep your primary concern benefits high. So here, I’m sharing 10 things you can do to spare a few seconds of your page speed and appreciate higher benefits to boot;
- Decrease server response time
- Minimize HTTP Requests
- Enable browser caching
- Optimize images
- Reduce Redirects
- Decrease the number of plugins you use on your site
#3 Execute Href Language Tags to Your website
As your website deals with both Hindi and English languages, you should execute HREF language tags. This tag was introduced in December 2011 by Google, the hreflang tag permits you to show web search tools what the relationship is between website pages in alternating languages. It is helpful when you’ve created content that is definite to a local audience. The href language tags contain a two-letter language code that specifies the language of the linked document.
Hreflang tags are crucial as they trim down some of the worries that site owners face with the duplicate content. For example, if you create a Hindi-language version of your English-language homepage, you would tag it by using hreflang=”hi” so that with an IP address Hindi-speaking country can get that page in Hindi instead of the English version.
#4 Add Pagination on Blog
Add pagination to your blogs as it helps in enhancing the structure of your blogs and make it easier to understand. Pagination issues can influence any site: from blogs with a few tags or classification pages to tremendous e-business sites with parameters and client alternatives galore.
Possible side effects of poor pagination are;
- Copy content issues
- Ranking signs split between lots of paginated pages
- Crawl depth too deep on extensive categories: Google needs to crawl through too many links to get to your pages
Nowadays, Google is showing signs of improvement at distinguishing paginated content and there are likewise two great approaches to watch over pagination.
- Canonicalize to view-all versions
- Show pagination with HTML markup
The choice you pick basically comes down to the size of your site and ease of use.
#5 Optimize the Images of your Blog
Going through your blogs, I found that your blogs are more focused on written information and the images are lacking. Blog posts shouldn’t just contain text, you ought to incorporate pictures that clarify your content. But, search engines don’t simply search for images. Or maybe, they search for images with ‘alt text’. Image optimization is really an important factor to consider in SEO.
Currently, your blog images are not properly optimized, please have a look on below snapshot:
As search engines can’t “see” images the same way people can, an image’s ‘alt text’ lets them know what a picture is about – which eventually helps those pictures be found in a search. Alt text improves for a user experience, as it’ll showcase inside the image container when an image can’t be found or showed and can enhance availability for people with poor vision who are using screen readers.
#6 Use Heading Tags in your Blogs
Writing a blog for your website or blog page is not just enough. It should be readable as well as SEO-friendly. Headings structure the whole page, so you ought to use headings. Headings help Google to grab the main topics of a long post and thusly can help in your ranking. If you want your audience to find their way in your articles, then you must use subheadings. If you are hoping to upgrade your site with SEO, it is vital for you to get yourH1 and H2 heading tags right.
Appropriate Use of H1, H2, H3, H4, H5, H6 heading components is important for highlighting the content within your web document.
The primary reason for header tags is to deliver a reader-friendly content. Arrangement by the method for various heading styles would empower the reader to follow the flow of the article and understand it in a better way.
#7 Internal Linking
Internal linking should be an imperative concern for all website owners. Not only can readers and visitors click such links to find further content on your website, Google watches them as well. In short, internal linking between your posts and your pages will enhance both your SEO (Search Engine Optimization) efforts and, at the same time, the overall user experience of your website.
This will prompt algorithm of Google to highlight your content before others when your audience looks for articles that feature the detailed keyword.
#8 Introduce Facebook and Twitter News Feed Option
As I went through your page, I found lots of space empty on the right side of the website, which is not at all a good thing for a user-friendly website. To avoid the emptiness and filling the gap, you can add the Facebook and Twitter news feed section on the home page of your blog. This actually seems a good Idea!
#9 Add RSS Feed on Your Blog Page
Adding RSS feed on your blog is a great idea and you must do that. It is the best update feed as it will show first and notify the bloggers, who are subscribed to your respected blog, with every new update on your blog page.
As appearance is very important, through RSS Feed, every visitor will be able to see any page of your blog. It would be best if you place this icon option on top of your page. Else, placing it at the end of the content can be a good option.
Conclusion
With these amazing 9 SEO advice, I am sure that your blog page will get higher rankings in the SERPS with increased web traffic, and top customer conversion rates.
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